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Lou is senior vice president, group account director at Digitas Health Lifebrands, a health care branding agency, in Philadelphia. He is skilled in oncology marketing and brand strategy, and strategic programming.
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Before working in medical education, Lou worked as a ghostwriter and journalist covering a wide range of therapeutic categories, specializing in hematology and oncology. He is an adjunct professor at Villanova University. Lou is a champion for people being treated for breast cancer. He is on the advisory council for the Sidney Kimmel Cancer Center at Jefferson Health.